4DX theater in the states from Korean powerhouse CJ. I believe Transformers 4 was the first flick to utilize 4DX where you're immersed in the movie with motion control seats and rain/mist/smoke/scent/wind effects synced up to the film. Basically I figured it would be like the Star Tours ride at Disneyland but only for 2 hours. With a premium upcharge in the $25 range, 4DX was pretty cool and worth the money. I can't say I'd do it for every movie (Dawn of the Apes was the last title converted which seems like a waste because jack and shit happens) but for a big summer spectacle that includes flying space ships, fights and shootouts, Guardians seemed like the perfect film to try out the experience. First off the picture was beautiful and the sound top notch. It's a smaller theater with less seats which for some reason felt narrower to me. Before the movie started, a quick chase trailer/demo played giving the audience a taste of what was to come as our seats shifted around as cars screeched around corners, etc.
“I didn't have time to work out the minutiae of the plan!”