One of the ideas for promoting office wellness was a group Mud or Spartan Run, you know those weekend warrior events where you get a tee shirt after completing an obstacle laden course? That sounded fine to me but I wouldn't be participating. Why not? Because I don't train so I can wear a t-shirt to work on Monday that loudly proclaims I train. Asked to expound on that and I explained how since say 2006's 300 and the rise of Crossfit and Mud Runs, fitness is just in your face now. People who Crossfit are fanatics about it and make sure you know they do it. A guy who did a Spartan Race wore his unwashed, still creased, completion award shirt to work on Monday. Me? I don't need this kind of validation. I do things because I want to and could give a shit if someone else likes it or approves. Then there's a "whole life" challenge going on the office as well that basically tells you can't have X, Y and Z but I haven't heard what you can have which is the problem with most diets, they're exclusion based and more about a quick fix than a long term solution or lifestyle.
Men's Journal recently talking about the need for leading men to be in shape these days. From the ads for Arrow showing off a shirtless Stephen Amell to Hugh Jackman being allergic to shirts during Wolverine to Russell Crowe Tweeting his workouts, being Hollywood fit is now nearly a requirement for leads young and old. During 2004's The Punisher, Thomas Jane had to punch a card that showed he attended a training session to get his full salary. Former schlubby funny man Chris Pratt basically changed the course of his career by getting in shape to play a NAVY Seal in Zero Dark Thirty which helped him land the lead in Marvel's latest big budget offering Guardians of the Galaxy, due out in August. Same for Taylor Lautner who was about to get recast in the Twilight saga before packing on the muscle and got paid for another four flicks. Naturally fit Ryan Reynolds went from comedy to action sidekick when he beefed up for shitfest Blade:Trinity and Wolverine before landing the lead in Green Lantern (I like Reynolds but maybe he should reassess a little, those are three horrible movies). Messrs Chris Evans and Hemsworth's muscles always get their moment in Captain America and Thor while part of the marketing campaign hinges on these easily exported fresh faces, pumped up physiques and huge, explosion filled, dialog free action set pieces.
After 300's success, WB's next foray into the swords, sandals, sand and sorcery genre was 2010's Clash of the Titans. Star Sam Worthington refused to work out extra for the role stating that he was only being paid for one job, transforming his body would be a second undertaking and thus require additional compensation. The movie's watchability didn't suffer from any lack of shirtless scenes and did nearly $500 million worldwide. So while we're once again in this fitness and film craze, as usual, when it comes to Hollywood, nobody knows anything. And when it comes to your own personal fitness, set goals and work towards them. Don't worry about the latest fad those Don'ters are doing because they'll probably forget about it by tomorrow.