Oh you didn't know? Disney recently purchased Lucas Film and Marvel to the turn the deadbolt and put the chain on the teenage boy market.
So now we get a Stark Industries exhibit inside Innoventions at Disneyland! Only I thought there were like twenty-five suits of armor on display but there's only five or six. Still pretty cool to see and looking forward to some Marvel themed rides and attractions in the next decade. Psst, Captain America everything!